Thursday, December 08, 2005
Monday, November 14, 2005
Technology Video Clip
Thursday, October 27, 2005
Branding and Marketing
In this exclusive interview Dr. Sinno provides his insights on:
1. Branding and its importance.
2. How to develop a brand in conjuction with the Product Life Cycle.
3. The Sinno Need/Afford model and how marketers can use this model.
4. Determining the value of a brand.
5. Pricing Strategies.
View The Sinno Need/Afford Model (PDF) mentioned in the interview.
Interview:
1. Branding and its importance.
2. How to develop a brand in conjuction with the Product Life Cycle.
3. The Sinno Need/Afford model and how marketers can use this model.
4. Determining the value of a brand.
5. Pricing Strategies.
View The Sinno Need/Afford Model (PDF) mentioned in the interview.
Interview:
Saturday, October 22, 2005
Get a Grip on: Marketing, Advertising, and Public Relations
In this exclusive two-part interview Dr. Sinno provides his insights on:
• marketing and how it integrates advertising and public relations;
• the important role of marketing;
• marketing products and services on a shoestring budget;
• setting an appropriate budget for marketing initiatives;
• market research for entrepreneurs and small business owners;
• approaches to marketing that will differentiate you from the competition.
Part 1 (15 minutes)
Part 2 (15 minutes)
• marketing and how it integrates advertising and public relations;
• the important role of marketing;
• marketing products and services on a shoestring budget;
• setting an appropriate budget for marketing initiatives;
• market research for entrepreneurs and small business owners;
• approaches to marketing that will differentiate you from the competition.
Part 1 (15 minutes)
Part 2 (15 minutes)
Tuesday, October 11, 2005
Career Wise
In this interview, Dr. Sinno provides his advice on résumés, cover letters, conducting a job search, and characteristics of successful candidates. Enjoy.
Be Wise-Career Wise!
Be Wise-Career Wise!
Sunday, October 09, 2005
An Interview on Self Motivation
Dr. Sinno provides insights on the how to of self and employee motivation. Got receiver fever? Subscribe to Dr. Sinno's pod casts at http://feeds.feedburner.com/DrSinno
Happy Pod Casting!!!
Happy Pod Casting!!!
Wednesday, September 28, 2005
Management and Leadership
Dr. Sinno answers the essential questions about management and leadership in this exclusive interview.
Sunday, September 18, 2005
An interview on Entrepreneurship
This exclusive interview with Dr. Sinno features strategies that new and current entrepreneurs can use to achieve their goals!
Sunday, September 11, 2005
Long Distance Interview with Minot State University Instructor Rafic Sinno on Ethics
Welcome Mass Media and Advertising students. I am excited to share my recent interview on ethics with Minot State University. This interview was conducted over a cell phone and recorded in mp3 format. Please stay tuned for more exclusive interviews.
Tuesday, August 30, 2005
Monday, August 29, 2005
Dr.Sinno's POD Cast: Nutrition for your Brain!
Click Here for the Laswell Model of Communication
Get the latest updates from Dr. Sinno by inserting the following link into your Pod Cast receiver:
http://feeds.feedburner.com/DrSinno
Happy Pod Casting!!!
Get the latest updates from Dr. Sinno by inserting the following link into your Pod Cast receiver:
http://feeds.feedburner.com/DrSinno
Happy Pod Casting!!!
Friday, August 26, 2005
My views on life
Think it many, say it once!
A problem is something adverse that happens to you; a worry is a problem that you bring to yourself.
Under the surface of simplicity, there are layers of complexities called expertise...
Logic is a methodical procedural order of inductions and deductions that can be traced, demonstrated and defended given people's acceptable methods of investigation. Feelings are higher order logic that our methods of investigation are too primitive to capture its process. Hence, the bottom-line in logic is the process; the outcomes for feelings.
If you have to do it; love it!
Abdul Karim Sinno
A problem is something adverse that happens to you; a worry is a problem that you bring to yourself.
Under the surface of simplicity, there are layers of complexities called expertise...
Logic is a methodical procedural order of inductions and deductions that can be traced, demonstrated and defended given people's acceptable methods of investigation. Feelings are higher order logic that our methods of investigation are too primitive to capture its process. Hence, the bottom-line in logic is the process; the outcomes for feelings.
If you have to do it; love it!
Abdul Karim Sinno
Wednesday, March 30, 2005
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